Wednesday, 3 September 2014

SearchCap: Google HTTPS Study, Consolidated AdWords Billing & Google Quick Answer Failure

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google continues to expand the number of quick answers it offers in its results, as well as the size of those answers themselves. But since Google takes these answers from other sites without any human review, that can lead to goofs. The latest: some advice on eating sushi that might not go down well with […]
  • Columnist Barbara Starr explains the power of the newly extended Knowledge Graph and how to leverage semantic technology for better search visibility.
  • After more than 200 comments on a Google Search Help Forum thread last week, reporting a glitch that caused an older version of Google’s search page to display in certain browsers, a Google employee claimed there was no glitch at all. According to Googler Nealem, the page was working just fine. The Google employee left […]
  • In August 2014, Google announced that they would give a small ranking boost to HTTPS with the new HTTPS ranking factor. Now that it is a few weeks later, many are wondering how much of an impact does HTTPS URLs actually have on rankings. The answer according to SearchMetrics is none currently. Marcus Tober of […]
  • Over the weekend, Google announced the roll out of Consolidated Billing for AdWords users managing multiple accounts through an MCC (My Client Center). The new billing system combines invoices for several accounts into one. Consolidated Billing will replace MDOs (Manager Defined Orders), which were only available upon request from a Google rep among other requirements. […]
  • Even the most advanced link builders can sometimes make simple mistakes. Are you one of them?
  • Attend a comprehensive workshop conducted by leading experts in internet marketing on November 18, immediately preceding SMX Social Media Marketing November 19-20 in Las Vegas. Workshop topics: Marketing Land’s Social Media Marketing Boot Camp: The editors of Marketing Land will get you up to speed with traffic and revenue-driving tactics, and provide the context you’ll […]
  • When it comes to marketing activities, SEO is often the first thing on the chopping block when budget cuts come around. Here’s how to avoid the axe.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Local & Maps
Link Building
SEM / Paid Search
Search Marketing

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